EQOLOGY 
Omega-3
– from 100% fresh, traceable and sustainable Arctic wild fish
Discover Ålesund
Pure Arctic Oil contains omega-3 oil sourced from cod fished off the coast of Norway. Discover Ålesund – the city in Norway where the story of this oil begins.
The CodMarine® Fleet consists of 7 new factory trawlers based in Ålesund, Norway. Our oil is produced in Pharma Marine AS within 6 hours from the fish is caught. You can trace your Pure Arctic Oil bottle by locating the fishing vessel that harvested your oil. Just see the place where it was fished from the home page at eqology.com. Also, you can follow the whereabouts of ships by using Marinetraffic.com – an open, community-based project, which provides real-time information on ship movements.
Norwegian cod fisheries are certified by the Marine Stewardship Council (MSC). The MSC is an international non-profit organisation that promotes sustainable fishing standards and practices. MSC certification, depicted by a blue label on seafood products in the shops, represents the gold standard for best practice in the fishing industry.
Only 10% of the world’s fisheries carry MSC Marine Fisheries Standard certification.
Moreover, the MSC Chain of Custody Standard, a traceability and segregation standard that applies to the full supply chain from a certified fishery to final sale, ensures the MSC blue label is only displayed on products genuinely sourced by their standards. The Pharma Marine production facility has this MSC Chain of Custody Standard certification and includes innovative, modern technology that allows an extensive purification process of the finished products they manufacture. From March 2017, Eqology is MSC certified as well. By these means, our customers can rest assured that the omega-3 in our Pure Arctic Oil is of the highest quality, sourced and processed to the highest sustainability standards.
White gold
Residual raw material from cod has been a vital source of omega-3 for centuries. Cod fishing and the manufacturing of cod-based products played a significant role in the economic development of Norway. This nutritious and easily stored dried fish could sustain seafarers for months at a time. As many called it, the white gold made salted clip fish and cod liver oil a trading commodity during the Viking period – something to be exchanged for more exceptional goods such as wine.
Around the middle of the 19th century, a better understanding of fish oil’s general health benefits began to emerge. Cod oil was already well established as a useful source of vitamin A and D when in the 1970s, Danish researchers discovered the healthy omega-3 fatty acids DHA and EPA. After this, cod oil became increasingly popular as a reliable source of omega-3 fatty acids.
